Communications Professional
My Motto? Yes I Can.
As a versatile communications professional, I bring a wealth of experience across mass media, marketing, crisis communications, event management, graphic design, photography, and videography. I believe no task is too small, and I’ve never shied away from a challenge. If I don’t know how to do something, I’ll find a way.
Creative Communications 🎨 Marketing 📈 Graphic Design 📏 Videographer 📹 Photographer 📸 Crisis Communication 🆘 Social Media 📱 Event Management 📆 Mass Media Engagement 🎛 AV Integration 🎤 Internal Communications 📝
Engaging Content.
What started as a simple post on a weekend morphed into a multi-episode series explaining challenging transportation initiatives through fun videos – on the back of a truck.
"Tailgate Talk" breaks down often-confusing or controversial highway designs, like Zipper Merges and Diverging Diamond Interchanges, so the average citizen can understand their use.
My role: After the initial viral success of the social media post, I created the follow-up series, "Tailgate Talk," to explain transportation solutions using the back of a truck. Multiple episodes were created, generating thousands of additional interactions between citizens and NCDOT across social media.
Highlighting Innovation.
Hurricane season leaves North Carolinians hoping storms will stay offshore. However, the N.C. Department of Transportation stands ready to respond with the help of new technology to guide decisions on closing roadways and monitor bridge health.
My Role: After being nominated for a national transportation award, I created several communication pieces to showcase the tools and how the department is using it to make data-driven decisions during storms.
Pushing Forward.
NCDOT, along with it's partners NC Go! and the NC Chamber Association, hosted it's 5th annual NC Transportation Summit in May of 2024. Featuring over 60 speakers from around the country, over 1,000 attendees learned about the future of the transportation industry.
My Role: As a leader in the core planning team for this event, I managed all Audio/Video/Lighting coordination for the 3-day conference, featuring over $160,000 in AVL rentals. I also personally coordinated 2 main-stage sessions and 2 breakout sessions, managing logistics and coordination with ~20 speakers.
Communicating Internally.
With the first overhaul to it's intranet in over 15 years, the North Carolina Department of Transportation is utilizing new tools and strategies to engage with employees – all 9,200 of them.
My Role: I developed and maintain the departments new SharePoint Online Intranet by developing and sharing content for employees. Content includes HR notices, employee highlights, feature stories on niche departments, and more. I also coordinate the departments internal weekly and monthly email newsletters.